Editorial Coverage

Don't just take our word for it. From the Daily Beast to Men's Journal, top editors and gear reviewers have discovered why GOAT is the ultimate cooler and organization system.

Check out some of the latest reviews below.


Fox & Friends 2022 Gift Guide

"'s the ultimate home-to-field gear management system." - Chip Wade, Fox & Friends


"After two camping trips, this monstrosity does more than just keep your drinks and food cool, it also provides some extra storage space thanks to the removable cans of the modular storage system. That gives the Goat a little more versatility than we are used to seeing from a cooler."

Wide Open Spaces


"Initially, I wasn’t sure where to store the [RACK] – Pantry? Laundry room? Garage? – which speaks to its versatility. The RACK can literally be stored anywhere then moved somewhere else later. It's a sort of like a portable mudroom, so you can take the entire unit (or just some individual cans) pretty much anywhere you go."

The Daily Beast